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About Us

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PratiMe is a Serbian company specializing in satellite vehicle tracking and fleet management, with over 7 years of successful operation. Our advanced solution helps businesses of all sizes and from various industries easily monitor and control their fleets, improve efficiency and increase safety in transport.

Since our founding, we have been committed to developing a wide range of telematics services and technologies, to cover every aspect of fleet tracking and management. We offer everything from real-time GPS vehicle tracking, temperature and other digital sensors (such as fuel meters) and alarm systems with security cameras, to eco-driving systems, digital documentation, route planning and transport optimization. Our solutions also include support for tachographs (with a "tachograph data hotel" service for remote data download and storage), CAN bus telemetry, Bluetooth/BLE integrations, as well as specialized mobile driver apps and an online dashboard for fleet managers. Through this complete offering in one place, we provide our clients with a comprehensive solution tailored to their specific needs.

Meet us

Our office in Novi Sad, the team, the platform and app our clients use every day, and the devices we install, in 34 seconds.

Our mission

PratiMe providing support

Our mission is to make modern technology useful and accessible to every business that manages a fleet. We help clients use our PratiMe solutions to manage their vehicles more efficiently, reduce operating costs, increase productivity and safety, and more easily meet all legal obligations. We believe that our clients' success is our success too. That is why we are committed to constantly improving our services and support, so that every company, regardless of its size, can make full use of the potential of top technology in its everyday business.

Our vision

Our vision is to be the leading innovator and trusted partner in GPS satellite vehicle tracking and fleet management, recognized for quality and reliability. We strive to set new standards through continuous innovation, integrating modern technologies into our solutions. We want to contribute to the digital transformation of logistics and transport in the region, helping companies move to a smarter, more efficient and more sustainable way of managing vehicles. PratiMe's vision is a world in which every fleet is connected, optimized and safe, and we are actively working to achieve that goal.

PratiMe business vision

The PratiMe team

Our team is the heart of PratiMe. We have brought together experienced professionals who have dedicated over 15 years to working in GPS tracking, telematics and fleet management. This deep experience, combined with the fresh energy of younger team members, lets us understand the challenges our clients face and offer the highest-quality solutions.

PratiMe team

We are proud of our multidisciplinary approach - the team includes engineers, IT specialists, as well as specialists in logistics and customer support, all connected by a passion for technology and a commitment to our clients. We nurture a culture of continuous learning and collaboration so we always keep up with the latest trends and provide top-quality service. For our clients, this means they can count on a friendly approach, expert guidance through our systems and quick help whenever needed, whether through remote assistance or an on-site visit.

Who is behind PratiMe

PratiMe is a brand of SWEDHANDEL GROUP DOO, a company based in Novi Sad, founded in 2018. The company has two owners, so there is no chain of people your question has to travel through for days. You talk to one of them from the first quote through to installation.

Mladen Bajić, CEO and co-owner of PratiMe

Mladen Bajić

CEO and co-owner · sales and client relations

Runs PratiMe and spends most of his time talking with transport companies: what the business actually needs to measure, what goes into the quote and what rolling the system out into an existing fleet looks like.

Igor Grujičić, co-owner of PratiMe

Igor Grujičić

Co-owner · technical side and integrations

Founder of SWEDHANDEL GROUP DOO, the company behind the PratiMe brand. Runs the technical side of the business: choosing devices and sensors, installation and connecting with the systems the client already uses.

The split is a matter of focus, not strict boundaries. Both owners work on sales and on the technical side, so if one is out in the field, the other knows what is going on.

Industries the PratiMe system supports

Our solutions are tailored to the needs of different industries and types of business. We understand the specific challenges of each sector and provide custom-fit solutions:

Transport and logistics

Efficient tracking of large vehicle fleets and delivery optimization

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Transport and logistics
Monitoring construction machinery and vehicles in the field

Construction

Monitoring construction machinery and vehicles in the field

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Agriculture

Tracking agricultural machinery during seasonal work

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Tracking agricultural machinery during seasonal work
Tracking taxi service vehicles

Taxi services

Real-time tracking of vehicles and trips for greater safety and efficiency

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Driving schools

Tracking instructor vehicles and analyzing candidate driving to improve training

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Tracking instructor vehicles and analyzing candidate driving to improve training
Monitoring specialized vehicles and cargo

Special transport

Monitoring specialized vehicles and cargo with special requirements

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Why PratiMe?

Here is why many companies place their trust in us:

GPS PratiMe platform

  • More than 7 years on the market and a team with over 15 years of industry experience guarantee a deep understanding of your needs and reliable solutions.
  • PratiMe offers a complete platform with all the features you need - GPS tracking, sensors, cameras, tachograph, apps - all tailored to your business. There is no need to combine several different systems.
  • Our system is reliable, and our expert customer support team is always ready to help. Whether it is remote assistance or an on-site visit, we always make sure your equipment runs flawlessly and that you get the most out of our services.
  • We are constantly improving our platform by following the latest technology trends. This means you will always have access to modern features and improvements that keep your business a step ahead of the competition.

With PratiMe, you get a reliable partner who will support you at every step of your fleet's digital transformation. Our combination of expertise, technology and commitment to clients makes us stand out as a friendly and professional choice for all your vehicle tracking and fleet management needs.